An extemely funny piece that reminds the listener of those silly 'Ronco' TV commercials from the 70s. Of course, this is a mug you want. It's a great way for stations to poke fun at themselves while getting the fund-drive message out. I should use for our upcoming fund-drive at WSUI.
We could all use a good editor during the pledge drive - especially when it comes to pitching thank you gifts. Most on-air hosts can't seem to help themselves from describing every premium in minuet detail - right down to the pms colors on the mug. By pre-producing the spot, the information is concise and avoids the "home-shopping network" sound that a lot of stations suffer from during pledge drives. (Granted, this spot is suppose to sound like an infommerical!) The one element this spot lacked was a short value/case statement about the importance of WFUV. Humor is subjective and hard to pull off live, so why not pre-produce and guarantee a solid spot like this one from WFUV.
-Jody Evans, PRPD/DEI On-Air Fundraising Partnership
This piece was so amazingly funny!!! I should play this for my PD and see if she wants to do something similar.... it is a novel approach to pledge drive pitching. LOVED it.
This short yet hillarious promo for wfuv is of a "mirical invention" of the wfuv coffee mug is just what it sounds like. I listend to it a couple times just because it was so funny. I would sugjest you do to.
Comments for WFUV coffee mug pitch (funny)
Produced by Corny O'Connell
Other pieces by WFUV
Rating Summary
4 comments
Stephen Grant
Posted on March 23, 2006 at 11:17 AM | Permalink
Review of WFUV coffee mug pitch (funny)
An extemely funny piece that reminds the listener of those silly 'Ronco' TV commercials from the 70s. Of course, this is a mug you want. It's a great way for stations to poke fun at themselves while getting the fund-drive message out. I should use for our upcoming fund-drive at WSUI.
Jody Evans
Posted on March 17, 2006 at 11:37 AM | Permalink
Review of WFUV coffee mug pitch (funny)
We could all use a good editor during the pledge drive - especially when it comes to pitching thank you gifts. Most on-air hosts can't seem to help themselves from describing every premium in minuet detail - right down to the pms colors on the mug. By pre-producing the spot, the information is concise and avoids the "home-shopping network" sound that a lot of stations suffer from during pledge drives. (Granted, this spot is suppose to sound like an infommerical!) The one element this spot lacked was a short value/case statement about the importance of WFUV. Humor is subjective and hard to pull off live, so why not pre-produce and guarantee a solid spot like this one from WFUV.
-Jody Evans, PRPD/DEI On-Air Fundraising Partnership
Nikole Robinson Carroll
Posted on March 16, 2006 at 10:43 PM | Permalink
Review of WFUV coffee mug pitch (funny)
This piece was so amazingly funny!!! I should play this for my PD and see if she wants to do something similar.... it is a novel approach to pledge drive pitching. LOVED it.
Michael Eddy
Posted on November 19, 2005 at 03:52 PM | Permalink
Review of WFUV coffee mug pitch (funny)
This short yet hillarious promo for wfuv is of a "mirical invention" of the wfuv coffee mug is just what it sounds like. I listend to it a couple times just because it was so funny. I would sugjest you do to.